New GIS Demands in BC and its New Job Market

Last week, I had the honor to be hosted at HARTerra Spatial Solutions by Mr. Jason Hart, the GIS specialist who owns the company, which has more than 20 years of experience delivering enterprise GIS solutions for the Natural Resources, Hydropower and Utility sectors as well as for the municipal and provincial government of British Columbia. We had a nice talk about HARTerra, his career and about challenges and opportunities in the GIS public and private demands, as well as in the GIS job market.

Continue reading New GIS Demands in BC and its New Job Market

Dal Housie GIS Centre Tour with Professor James Boxall

I had the honor to be hosted by Mr. James Boxall in a tour of theΒ GIS Centre, at theΒ Killiam LibraryΒ ofΒ DalHousieΒ University, one of the most traditional universities inΒ Halifax, NovaScotia, and also inΒ Canada itself. Founded in 1818, it’s internationally known as one of North America’s most welcoming universities and offers programs with pionerring research on the East Coast. Continue reading Dal Housie GIS Centre Tour with Professor James Boxall

How to Make Halifax Buses Twice as Fast

​Halifax, NS, was ranked 20th in Transit this year in Canada by Moneysense magazine. These guys from PLANifax think that there are a number of reasons but, it’s because transit is slow.

Continue reading How to Make Halifax Buses Twice as Fast

GEODEMOGRAPHIC INFORMATION SYSTEMS AND ANALYSIS

We took the systems view of geographic information systems (GIS), describing such technologies as a set of linked components used to capture, store, transform, analyse and display geographical data. In early GIS each of these components might exist as separate programs, with the output from one forming the input to another. Today users expect much greater integration and interoperability, and desktop GIS have become powerful and widely used tools for managing a wide range of geographical information. Continue reading GEODEMOGRAPHIC INFORMATION SYSTEMS AND ANALYSIS

SPATIAL INTERACTION MODELS – Richard Harris, Peter Sleight, Richard Webber

How the following retail question might be answered within a GI analytical environment? Suppose a consumer lives at location i (to be found at coordinate xi, yi) then what is the likelihood that they will visit a particular retail store at some other location j (at coordinate xi, yi)? Continue reading SPATIAL INTERACTION MODELS – Richard Harris, Peter Sleight, Richard Webber

Geodemographics and GIS – Richard Harris, Peter Sleight, Richard Webber

Geographic information systems have been described as a set of technologies that help us to see our small blue planet in better ways (Longley et al., 1999). More commonly referred to by the acronym GIS, applications include: local governance; business and service planning; logistics; and environmental management and modelling. In both public and private sector research, GIS are used to manage geographic information, help identify geographical trends and patterns and to model spatial processes.

However, GIS have been described as a β€œnearly” technology for marketers (McLuhan, 2003). Beyond the hype, the actual use of GIS presently is limited to the larger retailers and suppliers, with little expansion into marketing applications. This, despite widespread agreement that the true value of geographical information is only revealed once that information is analysed geographically! McLuhan (2003) cites a survey by GeoBusiness Solutions revealing that only 28% of company boards fully understand the operation and marketing benefits of GIS, with the perceived (and often, actual) high cost of investing in GI software and data products being one of the barriers to GIS reaching its potential. Continue reading Geodemographics and GIS – Richard Harris, Peter Sleight, Richard Webber

Geodemographics, GIS and Neighbourhood Targeting – Richard Harris, Peter Sleight, Richard Webber

INTRODUCTION

Geodemographics is the β€œanalysis of people by where they live” (Sleight, 1997, p. 16). It is the suggestion that WHERE you are, says something about WHO you are; that knowing where someone lives provides useful information about how that person lives. To quote some product advertising, it is the possibility that β€œwe know who you are, because we know where you live”. It is a simple idea – one that has shown itself to be of commercial value and the catalyst of a rapidly growing and globalizing industry. Continue reading Geodemographics, GIS and Neighbourhood Targeting – Richard Harris, Peter Sleight, Richard Webber